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Tyler Cobb

Vice President

Tyler joins Priority with 20+ years of experience in the signage industry where he has demonstrated expertise in all aspects of the signage manufacturing industry including production, installation, servicing and sales. His list of past industry related roles such as Director of Graphic Design, Lead Sign Maintenance Technician, Lead Installer, Director of Estimating, Purchasing Director and Director of Sales and Market Development for some of the industry’s leading sign manufacturers has ensured his proficiency in signage marketing strategy, product positioning and sales support. Tyler also brings his extensive industry knowledge to the Priority team along with the relationships he has built working within the financial, hotel, restaurant, casino, government and retail industries throughout the past decades.
Tyler is an alumnus of The University of North Carolina at Chapel Hill where he has earned both a Bachelor’s of Science degree in Psychology and a Bachelor’s of Arts in Political Science along with being a member of the men's soccer team. He began his signage career in 1991 at Sign Crafters as Director of Graphic Design. Over the years Tyler has been involved with several global and national signage and  branded environment companies.